MARKETING INTELLIGENCE AND COMPETITIVE INTELLIGENCE

Acara

11 – 13 Desember 2018 | IDR 6.500.000 per peserta di Yogyakarta
18 – 20 Desember 2018 | IDR 6.500.000 per peserta di Yogyakarta

Jadwal Training 2019

09 – 11 Januari 2019 | IDR 6.750.000 per peserta di Yogyakarta
16 – 18 Januari 2019 | IDR 6.750.000 per peserta di Yogyakarta

Jadwal Training 2019 Selanjutnya …

 

 

DESCRIPTION
Inisiatif pengembangan marketing Intelligence & Competitive Intelligence unit yang efektif semakin dibutuhkan. Penerapan integratif, self-independence model oleh beragam perusahaan utama Indonesia, merupakan jawabannya. Pelatihan ini mengajarkan peserta pengetahuan dan keterampilan yang memadai untuk menjadi champion dalam meningkatkan kinerja MCI di perusahaannya

MARKETING INTELLIGENCE AND COMPETITIVE INTELLIGENCE TRAINING OUTLINE

  1. Understanding Marketing & Competitive Intelligence: from Information to insight
  2. The 5Cs model: Understanding core basic of marketing intelligence system
  3. Application of 5Cs model: Setting up marketing intelligence unit
  4. Using intelligence data: Summarizing, Analyzing and Reporting
  5. Design & Sampling methods for Data gathering techniques
  6. Interview techniques & developing questions structure for marketing intelligence
  7. Marketing Intelligence System Development
  8. Marketing Intelligence Project Roadmap

 

INSTRUCTOR

Drs. Amin Wibowo, MBA and team

 

WHO SHOULD ATTEND?

Chief Executives, Business Development Head, Marketing Director, Marketing Manager, Brand Manager, Product Manager, strategy analyst dan specialist yang memerlukan pemahaman atas sisi aplikatif dari competitive & marketing Intelligence.

 

METHOD

Lecturing, workshop, interactive discussion, sharing and case study.

 

JADWAL TRAINING 2019

  • 9 – 11 Januari 2019
  • 16 – 18 Januari 2019
  • 22 – 24 Januari 2019
  • 13 – 15 Februari 2019
  • 20 – 22 Februari 2019
  • 15 – 27 Februari 2019
  • 13 – 15 Maret 2019
  • 20 – 22 Maret 2019
  • 27 – 29 Maret 2019
  • 8 – 10 April 2019
  • 16 – 18 April 2019
  • 22 – 24 April 2019
  • 15 – 17 Mei 2019
  • 22 – 24 Mei 2019
  • 27 – 29 Mei 2019
  • 19 – 21 Juni 2019
  • 25 – 27 Juni 2019
  • 10 – 12 Juli 2019
  • 17 – 19 Juli 2019
  • 29 – 31 Juli 2019
  • 14 – 16 Agustus 2019
  • 21 – 23 Agustus 2019
  • 28 – 30 Agustus 2019
  • 11 – 13 September 2019
  • 18 – 20 September 2019
  • 25 – 27 September 2019
  • 9 – 11 oktober 2019
  • 16 – 18 Oktober 2019
  • 23 – 25 Oktober 2019
  • 6 – 8 November 2019
  • 13 – 15 November 2019
  • 20 – 22 November 2019
  • 4 – 6 Desember 2019
  • 11 – 13 Desember 2019
  • 18 – 20 Desember 2019

HotelHorison Yogyakarta | Yogyakarta
Hotel the 101 Tugu| Yogyakarta
HotelPhoenix| Yogyakarta

 

TRAINING FEE

2018

  • Biaya training IDR 6.500.000 per peserta – Nonresidential, belum termasuk pajak. Pelaksanaan di Yogyakarta minimal peserta 2 orang.
  • Venue training lain: Bandung, Surabaya, Malang, Bali, Lombok, Batam, dengan minimal peserta 4 orang. Biaya investasi – call

2019

  • Biaya training IDR 6.750.000 per peserta – Non-residential, belum termasuk pajak. Pelaksanaan di Yogyakarta minimal peserta 2 orang.
  • Venue training lain: Bandung, Surabaya, Malang, Bali, Lombok, Batam, dengan minimal peserta 4 orang. Biaya investasi – call

 

FASILITAS TRAINING MARKETING INTELLIGENCE AND COMPETITIVE INTELLIGENCE

  • Training Modul
  • Training kits
  • Qualified instructor
  • Fine bag pack
  • Flashdisk berisi materi
  • Sertifikat
  • Polo shirt
  • Training photo
  • 2x coffee break dan lunch
  • Transport Service dari airport ke hotel (min. 2 orang peserta dari perusahaan yg sama)

MARKETING AND COMPETITIVE INTELLIGENCE

 

Formulir Pra-Pendaftaran Public Training / Permintaan Informasi Lebih Lanjut
  1. JENIS INFORMASI/TRAINING
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  4. DATA PRIBADI
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  11. DATA PRE REGISTRATION (Tidak Mengikat)
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  13. PESAN UNTUK PENYELENGGARA TRAINING
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