MARKETING STRATEGY

Acara

18 – 20 Desember 2018 | IDR 6.500.000 per peserta di Yogyakarta
26 – 28 Desember 2018 | IDR 6.500.000 per peserta di Yogyakarta

Jadwal Training 2019

02 – 04 Januari 2019 | IDR 6.750.000 per peserta di Yogyakarta
08 – 10 Januari 2019 | IDR 6.750.000 per peserta di Yogyakarta

Jadwal Training 2019 Selanjutnya …

MARKETING STRATEGY TRAINING DESCRIPTION

Effective Marketing Strategy merupakan salah satu mata rantai penting dalam strategic business plan. Kemampuan menganalisis peluang dan persaingan dalam bisnis akan menjadi modal dasar penyusunan perencanaan dan strategi pemasaran.

MARKETING STRATEGY TRAINING OBJECTIVES

1. Memahami konsep dan implementasi market strategy & planning
2. Mampu melakukan brand scorecard analysis
3. Mampu melakukan strategic SWOT analysis
4. Mampu melakukan effective marketing strategy

MARKETING STRATEGY TRAINING OUTLINES

1. Key traits of Successful Brands Long-Term
2. Strategic business planning process
3. Critical planning steps & the overall process
4. Analyzing the Brand Scorecard
5. Consumer Insight Process
6. Elements of a Business Analysis
7. Completing a Strategic SWOT analysis
8. Building the overall business strategy
9. Core company competencies
10. Identifying key brand growth drivers
11. Developing sound annual objectives, strategies, and tactical plans
12. Functional objectives & strategies: focusing the overall marketing strategy
13.  Developing the activities plan, determining budgets and setting controls

MARKETING STRATEGY TRAINING INSTRUKTUR

Rury Febrianto, SE., MM

JADWAL TRAINING 2019

• 2 – 4 Januari 2019
• 8 – 10 Januari 2019
• 29 – 31 Januari 2019
• 6 – 8 Februari 2019
• 12 – 14 Februari 2019
• 26 – 28 Februari 2019
• 13 – 15 Maret 2019
• 19 – 21 Maret 2019
• 26 – 28 Maret 2019
• 9 – 11 April 2019
• 15 – 17 April 2019
• 24 – 26 April 2019
• 8 – 10 Mei 2019
• 14 – 16 Mei 2019
• 21 – 23 Mei 2019
• 17 – 19 Juni 2019
• 25 – 27 Juni 2019
• 3 – 5 Juli 2019
• 9 – 11 Juli 2019
• 29 – 31 Juli 2019
• 7 – 9 Agustus 2019
• 13 – 15 Agustus 2019
• 27 – 20 Agustus 2019
• 4 – 6 September 2019
• 10 – 12 September 2019
• 24 – 26 September 2019
• 2 – 4 oktober 2019
• 8 – 10 oktober 2019
• 29 – 31 Oktober 2019
• 5 – 7 November 2019
• 12 – 14 November 2019
• 27 – 29 November 2019
• 3 – 5 Desember 2019
• 9 – 11 Desember 2019
• 19 – 20 Desember 2019

Hotel Pesonna Tugu | Yogyakarta
Hotel Neo Awana | Yogyakarta
Hotel Cavinton | Yogyakarta

TRAINING FEE

2018

• Biaya training IDR 6.500.000 per peserta – Non–residential, belum termasuk pajak. Pelaksanaan di Yogyakarta minimal peserta 2 orang.
• Venue training lain: Bandung, Surabaya, Malang, Bali, Lombok, Batam, dengan minimal peserta 4 orang. Biaya investasi – call

2019

• Biaya training IDR 6.750.000 per peserta – Non-residential, belum termasuk pajak. Pelaksanaan di Yogyakarta minimal peserta 2 orang.
• Venue training lain: Bandung, Surabaya, Malang, Bali, Lombok, Batam, dengan minimal peserta 4 orang. Biaya investasi – call

FASILITAS

1. Training Modul
2. Training kits
3. Qualified instructor
4. Fine bag pack
5. Flashdisk berisi materi
6. Sertifikat
7. Polo shirt
8. Training photo
9. 2x coffee break dan lunch
10. Transport Service dari airport ke hotel (min. 2 orang peserta dari perusahaan yg sama)

MARKETING STRATEGY

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